Goldfish Swim School Joins Tenant Mix at The Fresh Market Shoppes at The Livingston Circle
February 8, 2017

Children’s Swim Lesson Franchise Will Occupy 8,100 SF at Eastman-Managed Shopping Center

LIVINGSTON, N.J. – Goldfish Swim School has leased 8,100 square feet at The Fresh Market Shoppes at the Livingston Circle in Livingston, N.J., marking the continued expansion of the swim lesson franchise in key markets throughout the United States. The 93,000-square-foot shopping center, located at 277 Eisenhower Parkway, is managed and developed by Livingston-based Eastman Companies.

The transaction was negotiated by Florian Suserman of Ripco Real Estate for Eastman Companies. Charles Ritschel of Newmark Real Estate represented the tenant.

Goldfish Swim School rounds out a strong mix of retailers, restaurants and service providers, and solidifies The Fresh Market Shoppes at the Livingston Circle as a “one-stop shopping” destination for the entire family, according to Peter Schofel, Eastman’s managing partner.

“This lease signing illustrates the growing trend of non-traditional tenants seeking space at successful retail properties,” he said. “The Fresh Market Shoppes at the Livingston Circle’s visibility, co-tenancy and accessible parking proved to be a winning combination for this franchise owner. We are confident that Goldfish Swim School will be a tremendous asset to both the center and the local community.”

Goldfish Swim School provides year-round swim lessons for children age 4 months through 12 years, as well as family swim time, private use of the facility for birthday parties and the opportunity for youngsters to join a recreational swim team. The state-of-the-art Livingston facility will have a 78-foot pool, and a windowed viewing gallery where parents can relax, work and watch their children swim.

Goldish Swim School’s unique “Perpetual Lessons” model focuses on teaching swim and safety skills while building character, said Jeff Posner, who co-owns the Livingston franchise along with his wife, Larisa. “Goldfish Swim School has a special way of making the swim lesson experience exactly what every child and parent wants it to be. From the minute you walk in the door you are greeted with vibrant, bright colors and tropical décor. Every square inch of these unique facilities is designed to enhance learning, fun and safety.”

The new Livingston location will offer flexible class schedules and an experienced staff of trained and certified swim instructors. Water and pool area air temperatures will be kept at a comfortable 90 degrees, and an advanced water purification system will ensure the pool is consistently clean and sanitary.

“We searched for nine months to find the right location,” said Larisa Posner. “The Fresh Market Shoppes at the Livingston Circle is a beautiful shopping center with an ideal combination of location, accessibility, signage and most importantly, ample parking. We look forward to bringing the Goldfish Swim School experience to residents of Livingston and the surrounding communities.”

A Premier Essex County Shopping Destination

Anchored by The Fresh Market, a 23,000-square-foot supermarket, The Fresh Market Shoppes at the Livingston Circle boasts an impressive tenant mix of national brands and locally owned favorites including Choice Pet Supply, Hand & Stone Massage and Facial Spa, Ike’s Bagel Café, Olive Garden, Wine Legend, M&T Bank and Zen Japanese Restaurant.

Located at the intersection of Route 10 and Eisenhower Parkway along one of northern New Jersey’s most desirable retail corridors, The Fresh Market Shoppes at the Livingston Circle serves a growing residential population of more than 158,000 within a five-mile radius. The marketplace offers an average household income of over $141,700, and the daily traffic count exceeds 39,000 vehicles. Retail availabilities range from 1,720 to 15,800 square feet.

Headquartered in Livingston, N.J., Eastman Companies and its affiliated companies have been in business for 38 years and are recognized leaders in high-quality real estate developments with property throughout Northern New Jersey. The company boasts a portfolio of more than two million square feet of office, retail and industrial space located in Essex, Morris, Bergen and Burlington counties.